Updated: Jul 29, 2022
RedBull and Radiate Studios recently teamed up for a social media advertisement campaign. This project was shot in Phuket, Thailand over a period of 2 days led by Amolaya, Marketing Director from RedBull Thailand and Manit, a creative director at Radiate Studios.
Our goal for this project was to highlight the emerging surf skating trend in Thailand and to incorporate RedBull energy drink into a comprehensive, fun and catchy social media advertisement. We decided to produce at 45 second spot commercial to keep the video engaging while showing different attractions in Phuket, shots of RedBull energy drink and top-notch surf skate actions.
As part of pre-production, Radiate Studios team came up a thorough plan for the shoot that include a shotlist and a storyboard according to the client breefing. We sat down with RedBull team and presented our ideas. After working together on the pre-production for a little more than a week, we finally flew down to Phuket to shoot with two young talented RedBull athlete Ryan and Luke.
The team involved in this project:
Director: Manit Monsur
Assistant Director: Sean Chen
Director of Photography: Manit Monsur
Producer: Amolaya Rattanathasaniya
Location Manager: Chullanop Sripan
Production Assistant: Chompoonut Termsrithong, Sean Chen
Talent: Luke Carrick, Ryan Carrick
Agency: Radiate Studios
Behind the scenes of our pre-production and location scouting:
For this project, we decided to shoot near central Phuket area. The shooting locations are:
Phuket Old Town,
Big C - Patong Beach,
Blue Tree Phuket.
For post-production process, we took about 2-3 weeks to finalize and deliver the 45 second spot commercial to the RedBull team.
Here is the final version of the video:
Behind the scenes from our shooting day with RedBull athlete Luke and Ryan.
At Radiate Studios, we help brands and business owners to reach their goal with immersive and compelling video marketing content. Whether it's a product commercial, corporate events or interviews, hospitality, real-estate we've got you covered with our comprehensive videos so that you can reach your target audience with an effective solution that actually works.
Why do you need video marketing for your business?
As a top video production company in Thailand, we highly value the essense of visual content which statiscally has proven to provide higher brand exposure, credibility than any other form of content thus leads to a higher conversion rate for your business.
Other product commercial we've done previously:
Client: Dull Boy Knife
Director: Austin Divine
Director of Photography: Manit Monsur, Austin Divince
Gimbal Operator: Manit Monsur
Producer: Ejiro Kaja
Agency: Austin Divine Visuals
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